Heuristics – we’re all doing it every day – but do we account for it when we actually communicate? And especially on camera?
Jul 272010
It takes years to build a good reputation, but it can be shattered in hours through the media, and relying solely on a spokesperson to save the day or wielding unprepared and untrained senior staff is asking for trouble.
Aug 022010
Networks and collaborative working: There’s lots of hype but whether we like it or not, they are fundamentally changing our environment – not quite earthquakes but slow, subtle and monumental shifts are afoot.
Aug 242010
The technology to create Video News Releases (VNRs) is ubiquitous. The knowledge and training to produce quality ones is not. They are often utterly wasted opportunities, as those newsrooms which receive them can attest.
Malcolm Gladwell thinks that social networks cannot promote the deep passionate reaction of large numbers necessary for real social change. He may have a point.
Counter-intuitively, digital Britain and the local TV revolution merely increase the need for good old-fashioned media skills.
Wikileaks – Governments are moaning, activists are up in arms, the media are getting terribly excited – all wonderful stuff. But what does it mean for the future?
Facebook, wikileaks, google – a technological assault on privacy for good or bad? Either way, the genie is out of the bottle and privacy is a casualty of 2010.
